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13November   Running the gauntlet: Why this FOF runner was “relieved” the N.Y.C. marathon was called off.


When Hurricane Sandy “stormed” the tri-state area two weeks ago, causing an estimated $20 billion of damage, splintering homes into matchsticks, causing 113 deaths and leaving an estimated 4.8 million households in the dark including all of lower Manhattan, N.Y.C. Mayor Michael Bloomberg said--the marathon must go on. As late as 1 p.m. on Friday, Nov. 2, just two days before the marathon was to begin, Bloomberg took the pulpit insisting the race will “give people something to cheer about" after a "dismal week."

But, not everyone felt ready to cheer. Patricia Greenberg, an L.A.-based, FOF nutrition and fitness expert who has completed 15 marathons (six of those in New York City) said she felt “appalled” even as a devoted marathon runner. “I thought how dare they?” she says.

The mayor himself buckled to a whirlwind of criticism, eventually cancelling the marathon conceding that he would not want "a cloud to hang over the race or its participants."

We caught up with Patricia post-Sandy to get the low-down.

How long have you been running marathons?
About 17 years. My first marathon was the Los Angeles marathon in March of 1995. A freak hail storm hit, and I still ran. I completed it in four hours and 57 minutes. Since then, I’ve run 15 marathons and 64 half marathons. I’ve run in 89 degrees, in 39 degrees, in rain storms and heat-stroke weather.

How did you start?
I was not athletic as a kid. As a young adult, I went to the Scottsdale Culinary Institute in Arizona and landed a job teaching nutrition at a culinary school in Los Angeles. Around the same time, I started working out and ultimately took on a more challenging fitness regimen. I saw an ad in the paper for the L.A. marathon and embarked on a seven-month training program with the Los Angeles Road Runners. When I finished the marathon I said, ‘okay crossed that off my bucket list--I’ll never do that again.’


Left: Patricia running the 2000 N.Y.C. Marathon. Right: Patricia poses with her medals at the finish line of the 2011 Beach Cities Challenge.


But you’ve continued to run them again and again, how come?
I cry everytime I cross the finish line. There is an incredible sense of freedom and accomplishment. People keep telling me, ‘I don’t know how you do it--I couldn’t run anymore when I turned 50.’ I don’t feel anywhere near retirement. To celebrate my 50th birthday my husband, daughter and I went to Athens and I ran the original Pheidippides trail from the Battle of Marathon to the Olympic Stadium.



You flew in from Los Angeles to run the N.Y.C. Marathon. Were you disappointed when it was cancelled?
I planned to run the marathon for my 52nd birthday. I was going to wear a Statue of Liberty costume as I ran, since I’m a native New Yorker. When I arrived, there was a part of me that felt apprehensive. I thought that we’d be running under conditions that were not ideal and maybe not necessarily safe. Then, on Friday morning at the pre-marathon expo, people were screaming and shoving to get to the merchandise--I’ve never seen anything like it. There was no evidence of New York having a problem. My discomfort was kind of waning at that point.

When did you find out it was called off?
On Friday afternoon. After the Expo, I went to visit my grandmother. She is 97 and lives in a high-rise. She had no electricity. We trudged up the twenty-something floors in pitch black. That’s when I started to wonder, ‘can I in good conscience run a marathon on Sunday?’ The marathon runners will be taking water and blankets, and my own grandmother hasn’t had electricity for five days. Then, I got multiple text messages from friends saying it was cancelled.

How did you feel about the mayor’s decision?
Honestly, a weight was [lifted] off my shoulders. It was a relief in that I didn’t have to go in with a heavy heart. I was totally on board with the decision.

What’s next for you?
I’m very devoted to New York and the recovery efforts. I already donated my running shoes and marathon clothes to the relief and there’s a Jersey Shore marathon in May I signed up for.

Do you have any inspirational advice?
Running marathons is not for everyone but find something that works for you--something physical. There’s nothing like the sense of accomplishment of doing something you thought you couldn’t do. I marvel at myself every time I finish, its not bragging, I just can’t believe I did it.
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13October   {Charity} Have you been Pinkwashed?
When it comes to “shopping for a cure,” the leading philanthropy watchdog group says: “Buyer Beware!”



October is breast cancer month, and that means it time for . . . a tsunami of pink products. We’ve seen knee socks and nail jewels, lipstick and Milano cookies, fried chicken and even temporary tattoos, all claiming to “support the fight against breast cancer.”

But what does that really mean? How are these products helping to stop breast cancer? And, if millions of products are selling every year, why can’t a doctor at one of the nation’s leading research facilities, The Cleveland Clinic, find enough money to fund trials for a promising new breast cancer vaccine?

We spoke to Laurie Styron an analyst at The American Institute of Philanthropy, a national charity watchdog group that rates charities from A to F in order to help consumers make the best decisions about where to send their money.

Laurie says there are several troubling aspects to this “pink product” craze.

“There’s no way to find out exactly how much a company is giving to the charity,” she says.  “They don’t have to tell the consumer and they can be very vague, as in ‘a portion of the proceeds go to fighting breast cancer.’” There’s no definition of what “proceeds” means. “So, for example, if Walmart is advertising a $20 pink water bottle made by ABC company, and saying that ABC company is giving 10 percent of the proceeds to charity, most people assume that means 10 percent of $20.”  But, says, Laurie, that’s rarely the case. “Proceeds” likely refers to the manufacturer's price, which the consumer has no way of knowing. And it may be referring to "net profit" rather than revenue.

So, ABC company can end up giving a tiny percentage. Or even worse, they can give zero percent, and the entire promotion can slip by under the guide of “breast cancer awareness”--  another issue that drives Laurie crazy. “A lot of money is wasted each year on expensive ‘awareness’ campaigns that are no longer necessary for a cause that people are so broadly aware of, like breast cancer. I will donate $50 to any charity that can find me 10 people who aren’t ‘aware’ of breast cancer.”

Also, Laurie points out, the donation is often capped. So a company might say, “$30,000 of the profits of this pink item go to charity. But what if they sell 8 million dollars worth?”

So what’s an FOF to do, if, in Laurie’s words “your deep motivation is to channel as much money as you possibly can to researching and finding a cure?”

Find a breast cancer charity that spends a high percentage of its expenses on funding research and give to them directly. “There is one organization called Breast Cancer Research Foundation that gets our highest rating--an A+. They spend only $5 to raise $100 that goes directly to the cause.”

If you’re tempted to buy a product with an adorable pink ribbon, think for a moment about what percentage of your money is actually going to charity after you account for the wholesale price, the marketing costs, the advertising, etc. “You may want to just donate $20 to Susan B. Komen rather an buying a $20 mug for which only 20 cents on the dollar ends up going to research a cure,” says Laurie.
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06April   {Passion Projects} Meet 2 FOFs who joined the Peace Corps
In 1966, at the age of 68, "Presidential Mama" Lillian Carter flew to India to serve in the Peace Corps for 21 months. At the time, she seemed like an outlier, but today, seven percent of Peace Corps volunteers are FOFs (the oldest is an 86 year-old woman serving in Morocco). And this past month, the Peace Corps turned 50 itself! To help celebrate this milestone, we spoke to two FOFs: Connie Ross, on the cusp of her commitment, and Dena Fisher, well into her service in Belize.

Connie M. Ross


Age: 50
Peace Corps Service: Leaving for Georgia [the country] at the end of April to work as a facilitator of a Business and Social Entrepreneurship program, helping people build businesses that are sustainable.



Where in the U.S. do you live?
Lakewood, Colorado.

Tell us a little about your life leading up to your decision to join the Peace Corps.
I was a clothing dealer and designer for fifteen years. When my husband passed away from brain cancer, I took my son on a nine-month trip around the world. We wrote for the Denver Post and an in-flight magazine. We’ve done five world trips since.

And that led to the decision to join the Peace Corps?

Many things culminated in this decision. After my first world trip, fifteen years ago, I knew that this part of my life was going to be spent working in other countries. Last year I worked as a program director for an English studies program at an all-women's school in Kuwait. That was phenomenal, and I wanted to continue working abroad. When my job in Kuwait came to a close, I started looking for work. I saw listings for “Country Directors” in many different countries. I qualified in all ways, except for having Peace Corps experience.

Had you ever thought about joining before?
I applied to the Peace Corps when I was 21. But I had a knee injury and wasn’t qualified to serve. It’s always been in the back of my mind.

How does it feel to be going away for 27 months?
It’s what I’ve been doing all my life. My family is so accustomed to me leaving. Plus, I’ll have time off. We earn vacation time each month, and people can come and see me every month.

What are you most excited about?
I’m very excited to learn their language; it doesn’t come from any root language. I believe I’ll be fluent in some period of time - six months, nine months - being totally immersed in their culture.

Any anxiety or fear about it all?
No fear. I just came off a five-month solo trip; three months of it were in India. There were many times in the morning when I didn’t know where I was going to sleep at night. The world is an incredible place. And there are so many wonderful people to meet. Let’s just say that I’ve always had success in meeting wonderful people.

Connie’s book, Letters to My Son, comprising actual letters she wrote to Henry over the first eighteen years of his life, is available at Amazon.com.

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Dena Fisher


Age: 66
Peace Corps Service: Currently in Belize, Central America, Community development/organizational management, 2010-2012



Where in the U.S. do you live?
New York City.

Tell us a little about your life leading up to your Peace Corps service.
I was a social worker for 20 years, then began a second career in public health. I retired at age 55 and became executive director of the New York City Office of Seeds of Peace, a program that brings children together from regions of conflict. I retired for the third time to lead a NYC-Nicaragua village sister city project.

What led to your decision to join the Peace Corps?
I was attracted by the energy of the 2008 election and what I believe is a new era in our relationships with Latin America. Social security, a state pension and medicare allowed me to do something where I didn’t have to earn a salary.

What was it like leaving your family to go abroad and work? Were they supportive?
My family is incredibly supportive, especially my husband. He had to take over family responsibilities including managing issues for my then-92-year-old mom. My mom died when I had been here in Belize for seven months, and the Peace Corps was amazingly supportive. I was able to continue service and deal with issues at home. I will never forget the help I got while I was helping others.

What about your friends?
My friends, on the other hand, think I am a bit nuts to be doing this. But they know I have always been interested in developing countries and making a difference. I regret that many of them - talented professionals - don't use their skills in retirement.

Upon returning to the states, how will the experience change your outlook?
I’ll remain involved in developing countries, community health and social justice projects. I hope to continue with the Peace Corps response program - shorter term, specific projects.  I also hope to encourage young folks to get involved with the global community through the Peace Corps.

Anything else you think our readers would find interesting about your story?
I hope the stereotype of Peace Corps being about twenty-somethings will be debunked. I always knew about Jimmy Carter's then-68-year-old mother in the Peace Corps, but never realized the full age range. One third of our group is over 55 years of age and I suspect that the average age is rising. I hope that men and women over 50 will consider the opportunity to make the world a better place by using their skills and experience, and receiving the incredible support available through the Peace Corps.

Please visit www.peacecorps.gov for more information, including 50th Anniversary events and activities. Go here to read the stories of more FOF volunteers.

[Guilt-free spring shopping! Shop your favorite stores through CafeGive and 5% goes to the charity of your choice.]
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05April   {Passion Projects} Before FOF Shirley Enebrad’s son died, he made her promise just one thing…
"People don't want to hear that kids die from cancer. They just want to cover their ears and pretend it's not happening." - FOF Shirley Enebrad, Candlelighters of Western Washington


FOF Shirley Enebrad's son was diagnosed with leukemia in 1980. He was three and a half years old. Before he died, at age nine, he made her promise one thing: "Cory asked me to help other parents going through cancer treatment," says Shirley. "At that time, chemotherapies and treatments were evolving, and the idea of emotional support wasn't important," she says. "With 85 percent of marriages not surviving chronic illness diagnosis, it can be extremely isolating. I wanted support." But, there was not much support to be found in the Seattle area at that time. Shirley started some support groups on her own, but felt a whole organization should be dedicated to the cause.  That's when she discovered Candlelighters, an organization with the mission of giving emotional support to families facing childhood cancer. "It [the mission] wasn't really happening though," said Shirley. The organization was working to build Seattle's first Ronald McDonald House, a very important cause, but not Shirley's vision of direct, hands-on support for parents and families coping with cancer. Shirley became president of the Candlelighters in the early 90s and helped refocus the organization. Today, the Candlelighters of Western Washington donates 100 percent of the funds it raises towards helping families directly. This includes funeral and emergency funds for financially devastated families, support groups, bereavement retreats and care bags. "Many of our board members have gone down the same scary path and are 'lighting the way' for those unfortunate people who have been forced to follow us," says Shirley. "Our needs are not as fun as a kids’ camp…or as exciting and hopeful as research, but for the families whose children are suffering right here and right now, the needs are very REAL." Shirley just recently "passed the baton" to a new president but continues to stay active as a grief counselor for the Candlelighters. She has also  just written "Over the Rainbow Bridge," a book about how Cory lived his life to the fullest despite his diagnosis. "I get tired but yes, I think I am fulfilling my promise to Cory," she says.


Find out more about the Candlelighters of Western Washington and how you can help.
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05January   {Giveaway} 1960s Vintage Fashion Illustration
FOF Liz Glasgow is giving away "Cyd," a 1960s fashion illustration 9"X 12" print from her brilliant biz, The White Cabinet.

To enter, tell us in the comments below: What era of fashion did you like the best?

Thank you for entering. This contest is now closed.



As a little girl, FOF Liz Glasgow loved art and crafts, much to the delight of her mother Hilda, a top New York fashion illustrator.

"We had a workroom with a metal closet that housed all the drawings, papers, art supplies and cameras," says Liz. "Whenever I needed something art related, Mom would tell me it was in the white cabinet."

Now, 50 years later, Liz has made her name as a freelance photographer for leading architects, interior designers and top publications such as Elle Decor and Woman's Day. The white cabinet from her childhood has lived on, although her mother, Hilda, passed away in 2004 at the age of 91.

Today, the white cabinet resides in Liz's Hamptons home and houses 80 drawings spanning Hilda's career as an illustrator for Vogue, Saks Fifth Avenue and Best & Co.

"I've had her drawings hidden away and am now offering them to the world," says Liz. Just last year, she launched a virtual White Cabinet where customers can order custom, printed Gicleé reproductions that mimic the look and feel of the originals. Currently there are 50 illustrations available on the site ranging from the 1940s-1970s, and Liz plans to release the rest in the near future. Later this year, the prints will be sold as wallpaper by Flavor Paper

"These drawings have lived in that cabinet for 60 years or so," says Liz. "I  found it only fitting for them to reside there virtually online as well."

Enter to win "Cyd," a 1960s fashion illustration print, by answering this question in the comments, below: What era of fashion did you like the best?

(See all our past winners, here.)

Contest closes January 13, 2011
24November   {Passion Projects} 3 FOFs Who Gave From Their Hearts (Not Their Pocketbooks)
Babbie Lovett
In 2007, FOF Babbie Lovett helped restore the Ken Theatre in McCrory, Arkansas from an abandoned movie house to a cutting edge performing arts center for children and adults who had little exposure to theater.


"The mayor of our town bought and renovated an old movie house, the Ken Theatre. I told him, you can't have a movie house in a town our size, it just won't pay. Let's put in a stage and I'll get the lights and the sound and we'll have a production place where we can introduce theater to children. We started three years ago and it's doing great. Kids and adults (many who have never been involved with the arts) are writing their own shows and having the best time.  It just proves that it doesn't matter where you are, the creativity is there, it's just a matter of exposure and opportunity."
--


Sherry DeRosa

FOF Sherry DeRosa had been in and out of medical centers for months after being diagnosed with breast cancer. Frustrated with navigating the often-confusing medical system, she swore if she survived she would make changes so other women facing the same plight would have more choices and guidance. After being told she was cancer-free this past year, she started her advocacy services, Shining Light, to help people navigate the medical system and other life challenges. This past June she was named "Honorary Survivor" by Sacred Heart Hospital in Au Claire, Wisconsin.


"I was 'the noisy patient.' I'm passionate about improving care for women. I don't care what cancer you have, when you walk in the door I want somebody to shake your hand and say, 'I'm a survivor.'"

--

Alexis Marnel

FOF Alexis Marnel spent 13 years volunteering as an art counselor in group homes for troubled youth. In 2001 she formalized her volunteer work into an organization called The Artists Collective for Social Change.


"I bring art to people who do not have access to quality art education. I've realized I'm a 'spiritually creative mother' to these kids, many of whom don't have parents. When I came to that realization, I just cried. The kids have such distinct memories based on art activities we did together. They send me e-mails and Facebook messages saying they remember cakes we sculpted together when they were 8--and now they're adults. The other day I got a Facebook message that said, "Is this Ms. Alexis who took me to my first Broadway show?"

--


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23November   {Passion Projects} Win promotion for the charity of your choice!
We want to help promote your passion project in 2011! Have a charity you love? Enter it into your "Fab Faves" by clicking the photo below and filling in the form. We'll pick one woman's cause and send an email out to all our members telling them how they can help.


(FOF Carol Auld--pictured above-- devotes time to her Passion Project, the Nyaka AIDS Orphans in Africa)

Contest ends December 31, 2010.
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