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31May   {Giveaway} Jana Feifer Letters for Literacy Tote
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FOF Jana Feifer is giving away her gorgeous Letters for Literacy tote. You choose the color and letter. Enter to win by answering in the comments below: Which color do you like best?

Up until 2001, California-based FOF Jana Feifer designed promotional products for fashion mega-brands including Calvin Klein, Estee Lauder and Donna Karan. When 9/11 hit, the economy dipped causing many of these companies to cut their marketing budgets and consequently put Jana’s company virtually out of business. While some FOFs would mope over their bad luck, Jana remained positive and saw it as a blessing in disguise. “I always wanted to have a product line of my own, so it was really good timing for me,” she says.

That year, Jana launched Jana Feifer handbags, starting with a small luxury leather line of bags in bright colors. “I was very lucky--my first collection was picked up by Bergdorf Goodman, Henri Bendel and I got a lot of press without really having to do anything,” she says.

One success bred another success. Jana’s second collection, leather bags with custom initials, garnered attention from celebrities such as Halle Berry, Lisa Rinna and Renee Zellweger  and even was named one of  Oprah’s Favorite Things. “My business grew from a half a million dollar company to a six million dollar company in a month,” says Jana.

However, in 2005, Jana faced yet another obstacle--this time, a skin cancer diagnosis. Jana’s handbags took a backseat as she focused on her health for the next seven years.

Once again, Jana has bounced back from difficult times. The now, cancer-free FOF relaunched her bag company just this year with a line she believes will be even a bigger success than before. Her comeback bags are made from Jana’s custom-blend of PVC and leather which keeps costs down while still maintaining luxury quality. Her new Letters for Literacy tote (a lucky FOF will win one!) is made from cotton canvas hemp with Italian leather trim and printed with a custom initial. 10% of proceeds from the Letters from Literacy bag will benefit a division of the United Nations called “Literacy Initiative for Empowerment (LIFE).” “They help children and women all over the world achieve literacy,” says Jana. “I hope I can make a change.”

Enter to win a Letters for Literacy tote by answering in the comments below: Which color do you like best?

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One FOF will win. (See all our past winners, here.) (See official rules, here.) Contest closes June 7, 2012 at midnight E.S.T.

Thank you for entering. This contest is now closed.
  

Leave a Comment

231 Comments

  1. liliMarlene

    I can just picture the Letters for Literacy tote in Red and Navy with my initial. look there it is.

    Reply
  2. Carol

    I would have to pick the black and red combo – just perfect for the NJ Devils hockey fanatic (that would be ME!)

    Reply
  3. Leonor

    I would love to help you show off your bag line with eht red/black bag with a beautiful letter L!!!!

    Reply
  4. Carolyn ratcliff

    Well…..
    I love RED……but my friend if I were to win, would gratefully accept whatever was presented………than you..

    Reply
  5. Terri

    First, Jana, BRAVO for you! What an inspiration! Truly. I just love your story and at 58 I sometimes start to feel that it’s too late for new ideas…too late for “new starts” and you came back after a serious illness – and have sure showed me! Thank you…and for all you’ve done…powerful impact from someone who had every reason to just go rest and not worry bout others. Okay, I think I would choose the RED AND BLUE..although honestly I love both..would welcome either (how fun is the pink and orange!) but being practical I would go with the blue and red..although the orange and pink just might bring out the “WILD” in me! (would you pick for me?) I’d be so thrilled to get anything who cares what color is it! LOL And THANK YOU dear Jana…for what you’ve done!

    Reply
  6. donnarp1

    I personally like the pink and orange on the linen bag. The colors on the bag will add to my summer wardrobe.

    Reply
  7. orchidlady01

    On her website, there is only one choice for color of letters; pink & orange, so I’ll say pink & orange!

    Reply
  8. Stephanie

    The red and black catches my eye. Love that you are empowering women and children. Thanks for a chance to win a fabulous bag!

    Reply
  9. kathyire50

    IF YOU ARE ASKING WHAT COLORS OF THE PURSE I LIKE, IT WOULD BE THE WHEAT WITH A GREEN AND BLUE MONOGRAM. I DO NOT LIKE PINK, AND YELLOW ATTRACTS BEES. TRY WEARING A YELLOW BATHING SUIT OR SHIRT ON THE BEACH, BEE BAIT. I LOVE THE SIZE OF THE BAG, AND THAT SHE GIVES 10% TO LIFE. EDUCATION IS POWER.

    Reply

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