Eyeshadow 101: Buying & Applying

Chanel2. Use an eye primer base prior to applying your shadow to help blend your makeup and avoid creases and a wrinkly look, Sherry recommends.

Primers come in different shades that blend with skin tone, and they give shadow staying power and protect the eye lid from shadow pigment. White primer is often used to make eye shadow shades more vibrant.

Apply your eye primer lightly onto the whole top eyelid if you’re going to have a long day or evening out so your eye makeup will stay neat and clean.

Chanel’s professional eyeshadow base is one of Sherry’s favorites because it includes subtle, light-reflecting pigments. NARS eye primer contains beeswax and castor oil, ingredients which are beneficial for sensitive skin.

macbrush3. Next, apply a neutral and matte base eyeshadow, using a flat makeup brush or your fingertips. Start by applying the shadow all over the upper eyelid, from the outer corner of the eyes to the inner eyelid, in circular movements.

4. Last, lightly apply a darker color to the outer corner of the upper eyelid.

Make sure to avoid overly strong colors, such as electric blue and green and strong orange tones, that are more suitable for fashion runways. Build the color, step by step, by blending it in a little horizontal V shape in the outer corner, then lightly color the crease of your eyes. When finished, add a bit of matt eye shadow base under the eye brows and blend gently to give a subtle look.

gold eyeshadow copy

5. For evening, you can compliment your eye shadow with well-defined black eyeliner.

You also can enhance your makeup for evening by adding a light sparkling eye shadow. Illamasqua Gold is Sherry’s favorite because this one color can help you achieve any soft or strong look. (It is currently sold out!) She also likes Sleek’s Oh So Special IDivine palette, which includes light peach, gold, pastel blue, soft taupe and cream colors, and can be used for day makeup or stronger for the evenings.

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20 Responses to “Eyeshadow 101: Buying & Applying”

  1. Fabienne says:

    I would love to have some advice about lipsticks. I am well over fifty and never put any. I tried plenty and I slways thought I looked ridiculous. I don’t like the smell of them either. I tried to use just a pencil for a mat look but it does not last long. Please, Sherry, some tips…. Thank you.

    REPLY
    • Hafassa says:

      Hello Fabienne, that it is interesting that you don’t like the smells of lipsticks have you tried lip gloss? Regarding lip pencil it is a wise choice as you want your lips to have a defined and soft contour with a matt effect, I will very soon write another article about lipstick and different makeup tricks to enhance lips!

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  2. Kelly Thomas-Coyle says:

    This is a little late I know, I have gray eyes that shift colors. They look greener when I wear plum and other colors with pink or purple undertones, and bluer or grayer with other colors. I have fair skin that tends to look red when I get tired etc…. What colors do you suggest.

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    • Hafassa says:

      Hello Kelly I advise you to use soft golden , bronze and soft plump colors that will match with your changing eye’s colour. Avoid using strong greens and grays unless you want a smokey evening look.

      REPLY
  3. DG says:

    What do you think of loose mineral eye shadow and other makeup in that range? Is it the fix all

    REPLY
    • Hafassa says:

      Hello DG as a makeup artist I have tried all sort of mineral eye shadows when it first came out and to be honest it might be advertised as better for your skin (which is not really proved yet) but the makeup do not last long and loses its textures and colours with the heat.

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  4. LDKRN says:

    Obviously this 50+ woman in the picture has had an eye lift

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    • Ted Sweetie says:

      I couldn’t help but think the same thing! It’s like an ad for wrinkles and using a 20 year old model. Commercialism needs a reality check for us older chicks.

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      • Hafassa says:

        Thank you Ted for the compliment but you must know some people born with good genes regarding the skin and if you do take a good care of it from a young age you will delay dramatically the ageing process, believe me, I am very often complimented and I use all of my Beautician’s expertise on my skin this is why I wanted to share it with readers. Now have you ever heard about facial’s exercises? Follow me on the next month on FaboverFifty.

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    • Hafassa says:

      LDKRN I did not have any plastic surgery neither Botox or fillers yet! I always took extremely good care of my skin, especially around the eyes and this since my puberty. I don’t expose to the sun ever, and I am a big fan of facial’s exercises . I invite you to discover my natural beauty tricks on the next few other articles of mine on FaboverFifty. There is a French proverb that says:” After fifty you get the face that you deserve.”

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  5. Sherry Hafassa says:

    Hi Dixielane when your eyelids are puffy and wrinkly it might be caused by
    late nights or and salted meals, lack of sleep, dehydration ,the best
    remedy for puffy eyelids (if it is not a medical problem linked to the
    kidneys or thyroid) is to splash cold water on your face first thing in
    the
    morning then dry softly. Place cold teaspoons or tea bags (put them in
    the freezer ) onto your eyelids and relax for a few
    minutes. Please do not use any moisturizer onto your eyelids. As per
    what
    eye shadow to choose try creamy textures ( avoid powdery ones) and
    soft pastel colors so the wrinkles are not highlighted. I hope this will
    help.
    Chanel and Benefit crease less cream shadows such as
    “sparkling champagne” or “skinny jeans” works very well and are so easy to use.Regards, Sherry

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  6. Fabienne says:

    I couldn ‘t believe what a difference it made when I applied the eye primer base. I love now doing the v shape in the outer corner, trying all the colours suitable for my eyes, following all the instructions. Thank you Sherry!

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  7. Dixielane says:

    my eyelids are puffy and wrinkly, shiny shadow looks crinkly, old ! what color and texture should use to counter act this?

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    • GeriFOF says:

      Hi Dixielane,

      We will ask Sherry her advice and get back to you! Geri Brin

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      • alexw says:

        Hi Dixielane-

        “When your eyelids are puffy and wrinkly it might be caused by late nights or and salted meals, lack of sleep, dehydration ,the best remedy for puffy eyelids (if it is not a medical problem linked to the kidneys or thyroid) is to splash cold water on your face first thing in the morning then dry softly. Place cold teaspoons or tea bags (put them in the freezer ) onto your eyelids and relax for a few minutes. Please do not use any moisturizer onto your eyelids. As per what eye shadow to choose try creamy textures ( avoid powdery ones) and soft pastel colors so the wrinkles are not highlighted. I hope this will help. Chanel and Benefit crease less cream shadows such as “sparkling champagne” or “skinny jeans” works very well and are so easy to use.” -Sherry

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        • Fabienne says:

          I drink tea for breakfast and I use the tea bags on my eyes when they are puffy, when I take them out of the tea pot. It feels good as they are warm, sometimes even hotter. But i will try them cold now. Thank you for the tip.

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    • Smith says:

      Hello Dixielane,when your eyelids are puffy and wrinkly it might be caused by
      late nights or and salted meals, lack of sleep, dehydration ,the best
      remedy for puffy eyelids (if it is not a medical problem linked to the
      kidneys or thyroid) is to splash cold water on your face first thing in
      the
      morning then dry softly. Place cold teaspoons or tea bags (put them in
      the freezer ) onto your eyelids and relax for a few
      minutes. Please do not use any moisturizer onto your eyelids. As per
      what
      eye shadow to choose try creamy textures ( avoid powdery ones) and
      soft pastel colors so the wrinkles are not highlighted. I hope this will
      help.
      Chanel and Benefit crease less cream shadows such as
      “sparkling champagne” or “skinny jeans” works very well and are so easy to use.

      REPLY
  8. Vanessa says:

    Waow thanks for this advice… I never really knew how to apply eye shadow to my eyes, but tried your tips Sherry and found them very helpful! Could you give us more tips?? for example on how to choose foundations and how to apply blush? Thanks again

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    • GeriFOF says:

      Hi Vanessa, Thank you for your comment. We will ask Sherry to give us her advice on the subjects you mention. Best, Geri

      REPLY
  9. MelMoh Amar says:

    Well said, perfect knowledge. Exactelly thé Colors I put for my blue-green eyes. Thanks Lady Sherry’

    REPLY

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