FOF clothing designer, Marisa Minicucci, is giving away this chic tweed “Avery” jacket from her new line, Minicucci and Marcanio (retail value: $625) in the subtle color-way, pictured above. Enter to win by leaving an answer below to this question: WHAT WOULD YOU WEAR WITH THE AVERY JACKET?
FOF Marisa Minicucci, from Canada, remembers the first piece of apparel she sewed. “I wanted to wear a jean skirt and vest I saw, and my mother, a seamstress, wouldn’t make it for me,” Marisa says. “So, while she was out, I started cutting and sewing. My pattern was out of newspaper and I used my sister as a guide. It had the yellow top stitch and everything. When my mother came home, she couldn’t believe it.”
Marisa was a natural. She went to design school to hone her pattern-making skills, and after her first job working for an importing company (“I hated it!” she says), she landed a position at a Montreal fashion company that specialized in high-end coats and eyewear. Marisa launched its first sportswear collection. “It was the 80s, the era of coordinated sportswear,” she says with a laugh.
Marisa took a leap of faith in 1993 and started her own sportswear line, Marisa Minicucci. “I then pushed the envelope and made another collection that was even younger,” she says. That line, M Siamo, earned her the name of “Montreal’s Grand Dame of Fashion,” and as a result, many consider her to be “one of the city’s top satorial talents.” (Source: About.com Montreal)
The line was discontinued in 2008 because “it was so difficult to please all these retailers,” Marisa explained in an About.com article.
Today, she’s back, this time with daughter, Anissa. Together, they’re creating a multi-generational collection of high-end RTW fabric jackets, under the brand Minicucci and Marcanio. “I told my daughter we need to go back to one commodity product,” says Marisa. ” It makes for a really interesting product when you bring generations together. Anissa wears a jacket one way, I wear it another, but its always the same jacket. We’ve mastered the fit of these jackets so real women can wear them,” Marisa adds. “They make you feel young, sophisticated and modern.”
The collection launched last month and is currently available online at wearmm.com. Marisa estimates it will be available at about 25 stores in the United States and Canada for the Fall 2013 season. Marisa hopes also to introduce men’s jackets in the future.